Management as a Liberal Art Research Institute

75th Anniversary edition of George Orwell’s Animal Farm REVIEW

Michael Cortrite, Ed.D.

PUBLISHED:

June 24, 2022

What makes this edition of Animal Farm unique and especially valuable is a new forward by Serbian born novelist, Tea Orbrecht and a new afterward by Pulitzer Prize winner and New York Times columnist, Russell Baker.


As most of us know, Animal Farm was based on the Russian revolution of the early 1900s. At the time of the revolution, Russia had been under of the control of a series of dictatorial authoritarian czars for several decades and was definitely chaotic and not a “functioning society”. And, of course, after the revolution, the authoritarians who seized power in the name of “helping the people” ended up making the plight of the people as bad, if not worse than before the revolution. 


This is a quote from the Orbrecht’s Forward:

 “Wouldn’t George Orwell be thrilled to know that we no longer have need of a text that so explicitly decries authoritarianism, fearmongering, tribalism, historical erasure, factual manipulation, and war as an engine of national pride? That Animal Farm has served its purpose and is now nothing but a fairy tale.” “Reader, I jest.”

 

Orbrecht’s hope for mankind is that:

“We will never be isolated enough to keep signs of danger to ourselves as we once did.” 

Baker’s afterward gives the reader valuable insight into George Orwell and his motives for writing the book. 


And if anyone has any doubts as to who Orwell was writing about, Russell Baker is not hesitant to put actual historical names to many of Orwell’s characters in the book. Baker, keeping in mind that Orwell also wrote 1984, leaves little doubt that Orwellian means the evils of totalitarianism.


Everyone should read or reread this 75th edition of Animal Farm with a consciousness of current events in Europe and the United States. And also, being mindful of Peter Drucker’s concept of a “Functioning Society of Institutions”. 


Drucker felt that no organization or country can be a functioning society unless it gives individual members social status and function, and unless the decisive social power is legitimate power. The former establishes the basic frame of social life; the purpose and meaning of society. The latter shapes the space within the frame...But only a legitimate power can have authority and can exact and command that social self-discipline which alone makes organized institutional life possible. Illegitimate power, even if wielded by the best and the wisest, can never depend upon anything but the submission to force. On that basis a functioning, institutional organization of social life cannot be built (Drucker, The Future of Industrial Man 1942, pp. 28-36). In The End of Economic Man (1933), Drucker speaking about the lack of meaning for the masses in Europe, pre-WW II, said that a functioning society would be the only resistance to the totalitarianism onslaught (p. 248).


Drucker, much like George Orwell spent much of his career warning the world about what happens when institutions or societies don’t give people status, function, purpose, meaning, autonomy, respect, and freedom from totalitarianism. In other words, A Functioning Society.


Where would the world be without George Orwell and Peter Drucker, considering that Animal Farm is published in 70 languages and has sold 12 million copies. And Drucker wrote 39 books and published hundreds of articles?


It should be noted that George Watson, writing in 2004 in Vol. 54 of History Today, (The Eye-opener of 1939 or How the World saw the Nazi-Soviet Pact), wrote that Hitler astounded the world by signing a pact with Stalin. Watson reports that George Orwell called it an eye-opener, and said that Hitler’s National Socialism is, in fact, socialism and is emphatically revolutionary. Peter Drucker in The End of Economic Man, foresaw that Hitler and Stalin would have to unite as totalitarian forces and as a meeting of socialist minds. A year later, Watson wrote that one of the few who agreed with Drucker was George Orwell who wrote in The Lion and the Unicorn (1941) that it was inevitable that the two socialists (Hitler and Stalin) would plan the future together.


There is no evidence in the management or leadership literature that Drucker and Orwell collaborated on fighting totalitarianism. It’s unfortunate that these two great minds didn’t put their minds together to more emphatically warn the world that, in Albert Einstein’s words, “The world is a dangerous place, not because of those who do evil, but because of those who look on and do nothing.”

By Karen Linkletter Ph.D. January 6, 2025
On December 13, 2024, we lost a seminal management philosopher and theorist: Charles Handy. Like Peter Drucker, Handy was a social thinker and management theorist who emphasized the human side of work as more important than profits and valued individual growth and development in organizations. Handy was born in Ireland and studied at Oxford. In 1956, he went to work for Shell, working in Borneo, where he met his future wife, Elizabeth Hill. Disillusioned by corporate life, Handy left Shell in 1962 to study management at MIT in their executive program. Inspired by their humanistic approach, he returned to London in 1967 to start the London Business School. Handy knew Drucker and was a regular keynote speaker at the Global Drucker Forum in Vienna. The two men had much in common in terms of their approaches to management and social theory. Like Drucker, Handy became an author (although, unlike Drucker, Handy was a corporate executive before he turned to writing). Handy wrote not just on business but also society, serving as much as a social ecologist as Drucker was. In his pivotal book, The Age of Unreason (1989), Handy argued for the disruption of discontinuity – resulting in a new world of business, education, and work that was highly unpredictable. He rejected shareholder capitalism and saw the organization as a place for human purpose and fulfillment, based on trust. Like Drucker, Handy advocated federalism in organizations, disseminating authority and responsibility to the lowest possible levels. He also saw “the future that had already happened.” Handy coined the term “portfolio life,” where knowledge workers would increasingly work remotely and for multiple organizations. In the 1980s, he posited that society consisted of “shamrock organizations”: those that had three integrated leaves: full-time employees, outside contractors, and temporary workers. Handy thus foresaw the new “gig economy” and increasingly autonomy of knowledge work. Finally, like Drucker, Handy had a life partner who not only supported his career but was an independent woman with her own interests. Liz Handy, like Doris Drucker, was an entrepreneur who ran an interior design business, and later was a professional photographer and Charles’s business agent.  Minglo Shao, founder of CIAM, remembers Handy as a warm man who made several important contributions to what we see as the fundamentals of Management as a Liberal Art. We are thankful for Handy’s contributions to management theory and social thought, and for his legacy at the Global Drucker Forum in the form of the Charles and Elizabeth Handy Lecture Series.
By Richard and Ilse Straub with the Drucker Forum Team December 29, 2024
For 15 years, Charles Handy did us the enormous honor of choosing the Drucker Forum as a privileged platform for delivering his message to the world, and particularly to the younger generation in which he had such faith. Following up on our initial announcement of Charles’ passing Charles Handy (1932–2024) , we are honored to share a selection of his key contributions to the Forum with our wider community. Charles’ brilliant keynotes at the Drucker Forum have become legendary. Normally accessible only to members of the Drucker Society, from today they are available as recordings to the wider public for a period of 30 days. At the first centennial Forum in 2009, Charles talked about his debt to Peter Drucker while outlining his own fundamental management concepts that he had developed over the years. Two years later, he touched on the ideas of Adam Smith and demonstrated how much more to them there was than the celebrated “invisible hand” of self-interest. In his landmark closing address in 2017, pursuing a thread developed in his 2015 book The Second Curve, he called for a management reformation that would turn it into a tool for the common good – thus drawing the first contours of what we would announce six years later as the Next Management . We took to heart his exhortation not to wait for great leaders but “to start small fires in the darkness, until they spread and the whole world is alight with a better vision of what we could do with our businesses”. Management’s "second curve" will be the focus of the “Charles and Elizabeth Handy Lecture Series” in 2025. Following the loss of his beloved wife Elizabeth in 2018 and a severe stroke, Charles was much reduced in mobility in his last years – but not in his determination to continue spreading his message of hope to the world. He couldn’t participate in person in the Drucker Forum 2022, but he participated in a moving online interview with his son Scott, who directed young actors in a short performance of Beckett’s Waiting for Godot by Beckett to illustrate some points.  Charles also contributed valued digital articles for our blog and for Drucker Forum partners. Even during the most difficult period of his life he continued to write and develop his ideas in weekly columns for the Idler magazine. This entailed first memorizing the article, then dictating it and finally reviewing it by having someone it re-read to him – a remarkable feat of memory and determination. The article is a jewel and most appropriate for Christmas and the season of self-reflection. Have a wonderful Christmas, happy holidays and a healthy and prosperous New Year.
By Karen Linkletter Ph.D. November 19, 2024
Interview with Karen Linkletter at the 16th Global Peter Drucker Forum 2024  Video Interview
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